Two Shots and a Pint
  • Home
  • Blog Posts
    • From The 2 Shots Cellar
    • Beverages
      • Wine
      • Spirits and Cocktails
      • Beer
      • Coffee and Tea
      • Juice
    • Equipment
    • People
    • Wine 101
    • 2shotsaway
    • 2ShotsinChile
  • Events
  • About 2 Shots and a Pint
  • Contact Us

Two Shots and a Pint

  • Home
  • Blog Posts
    • From The 2 Shots Cellar
    • Beverages
      • Wine
      • Spirits and Cocktails
      • Beer
      • Coffee and Tea
      • Juice
    • Equipment
    • People
    • Wine 101
    • 2shotsaway
    • 2ShotsinChile
  • Events
  • About 2 Shots and a Pint
  • Contact Us
BeveragesEventsPeopleSpirits and Cocktails

The Visual Art of Matt Moore and Remy Martin

written by Gail Sotelo November 5, 2018

Everybody knows that Rémy Martin VSOP is one of the most well known brands of Cognac in the world. Composed of eaux-de-vie from the highest quality vineyards of the region (the Grande Champagne and Petite Champagne), it is a gorgeous balance of powerful and elegant aromas.

What I learned pretty recently was that, apart from creating a staple in most bars’ drink lists, the house of Rémy Martin supports talented artists from all over the world.

photo courtesy of Mastermind Asia

An example of such talent is the famed American visual artist Matt W. Moore. Known for his stylish art known as Vectorfunk, the graphic designer, streetball enthusiast, and Francophile has been chosen as Rémy Martin’s partner in telling the VSOP story through limited edition bottles*. The exciting partnership means to give a fresh perspective to a well-loved brand, and showcases Rémy Martin’s ability to bring something exciting and new. Taking inspiration from the Cognac movement, Moore’s art is an appealing way to show the brand’s “direction to expand its vision as its range of products grow finer with age.”

“Part of my drive as an artist is to reach as many eyes as possible. This collaboration shows the possibility of celebrating differences and harmonizing our histories.” – Matt W. Moore

photo courtesy of Mastermind Asia

Moore’s art narrates the new Rémy Martin story, blending the Cognac’s natural origins through natural elements like grapes and leaves. His work also honours the label’s tradition through “cherished” symbolisms, such as an avant-garde, geometric representation of Rémy Martin’s centaur.

“Matt has created a visual narrative that underscores movement and brings new energy to our brand. His work reaches out to a wide audience and tells our brand story from a novel point of view.” – Augustin Depardon, Global Executive Director, Rémy Martin

In Manila, the launch of the Matt Moore Limited Edition VSOP bottles was done through an event that recognises local “Art and Style Icons”, featuring individuals that have made an impact in their respective fields (fashion, design, business, culinary, music, art, literature, film, and photography).

Rémy Martin is also seeking to work with local visual artists to shine the spotlight on Filipino talent through a mural art installation. This is one of the ways that the brand seeks to further imbibe the energy of Moore’s work in the country.

What the app does to a person’s surroundings (photo courtesy of Mastermind Asia)

Tech-savvy people are also invited to join in the visual feast through the Augmented Reality Tour (ARt), available in iOS. Globally, it’s the “first brand activation that leverages ARKit technology” through a visual medium by allowing users to “redesign the environment and create their own unique vision of the world by playing with a vast pallet of 3D graphical elements inspired by (Moore’s) new visual universe.”

With that in mind, I’m excited t see the city from a fresh, new perspective… Preferably with the app in one hand, and a glass of Rémy Martin VSOP in the other. Cheers!

 


*Rémy Martin Matt Moore Limited Edition VSOP bottles are exclusively available in S&R

Very Special Thanks to Mr. Sunny Ku and Mr. Joey Pineda

The Visual Art of Matt Moore and Remy Martin was last modified: November 5th, 2018 by Gail Sotelo

Comments

comments

2shotsandapintalcoholartblogbloggerbloggingcognaceventslaunchmatt mooreremy martinvsop
0 comment
0
Facebook Twitter Google + Pinterest
Gail Sotelo

previous post
Halloween and Mezcal
next post
Course By Course

You may also like

London Called For A Pub Crawl

October 28, 2015

Sundays in Paris

September 11, 2016

What I’m Working On…

June 1, 2016

A Focus on Fabulously Brilliant Filipina Alcohol Professionals

June 30, 2017

Happy Valentine’s Day!

February 14, 2018

The 18th Grand Wine Experience: Celebrating Diversity

December 11, 2018

The Week That Was: Part 2 – Inside

August 19, 2019

Caffeinate Me!

August 14, 2014

A Range to Grange

October 12, 2016

On People, Personalities, and Wine – Part 2: Château du Tertre and Château Giscours

November 18, 2016

Leave a Comment Cancel Reply

Follow Us

Facebook Instagram Pinterest Youtube

STAY UPDATED

Instagram

Recent Posts

  • Negroni Adventures of a Passenger Princess
  • Bringing It Back to What’s Important – An AMA Summer
  • A Toast to Freelancers
  • At Home in The South
  • A Brotzeit Beer-kada Christmas!

Our Partners

Chile
Poco Deli

2018 Copyright © All Rights Reserved - 2 Shots and a Pint